Forging ahead in the 15th Five-Year Plan, when the Canton Fair is in progress

Time is lingering, and time is shining. The 139th Canton Fair arrived as scheduled and will live up to expectations: the total exhibition area is 1.55 million square meters, the total number of booths is 75,700, and more than 32,000 exhibitors. All scale indicators exceed previous levels. 3900 companies are making their debut in Pazhou.

Bright data carries the common expectations of countries around the world for deepening trade cooperation. As a world-renowned "bond of friendship" and "trade bridge", the Canton Fair has never stopped since its establishment in 1957 and has always been an important open window for China to open to the world. Faced with the complex and ever-changing international economic and trade environment, the Canton Fair continues to innovate mechanisms, enrich business formats, and expand functions, and strives to create an international exhibition platform that "never ends" and "leads the market" to help the high-quality development of China's foreign trade continue to achieve new results.

During the "14th Five-Year Plan" period, the Canton Fair will strengthen its role as a hub in connecting internal and external sources and connecting supply and demand, helping China companies accurately connect with global buyers. A large number of high-quality China manufacturing products will go global and benefit the world, and enhance people's livelihood and well-being of all countries.

At present, the world's century-old changes are accelerating. Standing at the new starting point of the 15th Five-Year Plan, the Canton Fair once again demonstrated to the world the strong resilience and openness of China's economy, injected confidence into promoting stability and quality improvement of foreign trade with its own stable development, and added more certainty to global economic recovery and prosperity.

Mountains and seas will go to the grand event without hindrance, and China's manufacturing benefits the world

Don't take mountains and seas as far away, and don't take wind and rain as fear. Despite the changing international situation, the Canton Fair has always been a solid support for overseas buyers and exhibitors to build confidence in development and stabilize economic and trade cooperation.

For overseas buyers, they traveled across mountains and seas to make appointments, which not only demonstrates their firm trust in the Canton Fair platform, but also demonstrates their adherence to the multilateral trading system and their pursuit of mutual benefit and win-win cooperation.

Mohammed, a Palestinian buyer who has traveled from many countries to go to the Canton Fair, is one of them. In order to participate in the 138th Canton Fair, Mohammed flew from Palestine to Jordan, then transferred to Kuwait, and finally arrived in Guangzhou. During the journey that spanned thousands of miles and lasted more than 30 hours, he only rested for more than two hours just to participate in this world-renowned economic and trade event.

Even after all the travel, Mohammed admitted that the trip was worth it. At the Canton Fair, all kinds of products were readily available, especially cutting-edge technology products, which continued to lead the development trend of the global industry. "Seeing smart terminals that integrate multiple technological innovations and meet the needs of the industry, as well as the dazzling array of 'China Intelligent Manufacturing' achievements such as humanoid robots, smart glasses, and smart translators, I trust more in Made in China and China products!" Mohammed said.

Turkish buyer Murat Korbashi is chairman of Arum Home Appliances. Since participating in the Canton Fair for the first time in 1992, he has attended the exhibition as scheduled every spring and autumn and has never been absent. As China continues to deepen its opening up to the outside world, Korbashi has met many partners at the Canton Fair, of which Yueli Group is an important member. Even during the epidemic, the business scale of both parties maintained an annual growth rate of 30%, and cooperation continued to deepen.

Korbashi said that China has the most complete industrial system in the world, and the Canton Fair is the largest exhibition in the world with the most complete products and the largest number of exhibitors. "At the Canton Fair, you can always find the richest resources and the most sincere partners." Looking back on more than 30 years of attending the Canton Fair, Korbashi lamented a lot.

Behind the promotion of deepening cooperation in global trade is the Canton Fair's solid responsibility to actively serve and build a new development pattern: it invited global buyers. During the "14th Five-Year Plan" period, the number of overseas buyers increased from 186,000 to more than 310,000, covering 223 countries and regions; the number of global partners increased from 140 to 227, and the number of countries and regions covered from 61 to 110. As of April 14, the 139th Canton Fair confirmed that 296 head purchasing companies were participating in the conference, a year-on-year increase of 16.1%; another 153 industrial and commercial organizations confirmed that they participated in the conference, a year-on-year increase of 17.7%.

While inviting global merchants and gathering guests and friends from all over the world, the Canton Fair continues to expand capacity, improve quality, optimize supply, build a platform for foreign trade companies to go overseas, help them expand their markets and stabilize growth. The fourth phase of the Canton Fair has been opened to continuously expand the exhibition scale and create exhibition opportunities for more companies; the 138th Canton Fair has an exhibition area of 1.55 million square meters and 32,000 exhibitors, an increase of 30.8% and 40.8% respectively compared with before the epidemic; Promote comprehensive revitalization of rural areas and provide free booths to more than 4000 enterprises in areas that have been lifted out of poverty during the "14th Five-Year Plan" period...

Along the way with the Canton Fair, the wonderful stories of the growth of foreign trade companies continue to be updated.

"Lake Electric has participated in the Canton Fair for more than 30 consecutive times. From an ordinary standard booth at the beginning to a brand booth with 14 standard booths today, we sincerely thank the Canton Fair." Cheng Kui, sales manager of the marketing department of Lake Electric's overseas business department, said emotionally that the Canton Fair not only helped companies meet a large number of high-quality overseas customers, but also allowed Lake's high-end products to go global, bringing convenience and high-quality life experience to millions of families around the world. At the 139th Canton Fair, Lake Electric will display more than 100 products, nearly half of which were unveiled at the Canton Fair for the first time.

The 139th Canton Fair is the fourth consecutive time that Inspur Intelligent Terminal Co., Ltd. has appeared at the Canton Fair. The booth area has expanded from the initial 27 square meters to the current 54 square meters. The number of products, categories and scene construction have also been enriched and upgraded one by one.

"When we first participated in the exhibition, we efficiently connected customers in emerging markets such as Southeast Asia, the Middle East, and Africa, and signed contracts with Kenyan customers on site." Dong Lei, general manager of Inspur, lamented that relying on the Canton Fair platform, Inspur not only significantly enhanced its brand awareness among overseas customer groups, but also directly promoted the company's iterative optimization in product technology, performance and structural design through real feedback from overseas markets.

In one session and one session, buyers and exhibitors rushed in both directions to jointly draw the "largest concentric circles" of the Canton Fair.

The platform empowers strong support and demonstrates responsibility in serving national strategies

The Canton Fair keeps up with the pace of the times, conforms to the new trend of foreign trade development, optimizes layout and innovates services in a positive and innovative manner. It not only adapts to industrial transformation and cultivates new momentum of foreign trade, but also promotes its own iterative upgrading, and maintains the vitality of the exhibition while keeping pace with the times. vitality.

From the early days of its establishment, focusing on agricultural, sideline and local products, small and medium commodities, and gradually transforming to mechanical and electrical products, high-tech products, and high value-added products, the Canton Fair responded to changes in China's trade structure and continued to promote the development of new productive forces: During the "14th Five-Year Plan" period, the exhibition area was optimized and the exhibition space for new productive forces enterprises and products was expanded; Improve the exhibition organization mechanism and attract high-quality enterprises to participate in the exhibition. For the first time, the number of enterprises with titles such as high-tech, specialization and innovation, and individual champions exceeded 10,000; lead the market, explore new productivity themes, and add industrial automation and intelligent manufacturing., new energy vehicles, smart travel, service robots, smart medical and other exhibition areas and special areas.

Following the wave of industrial transformation, the newly established service robot and smart medical special areas at the 138th Canton Fair have more than 10,000 visitors per day. Many companies receive more than 500 customers in a single day, becoming an eye-catching innovation growth point.

At the 139th Canton Fair, the world once again witnessed the new atmosphere of high-quality development of China's foreign trade-the number of exhibition areas increased to 179, and 9 special areas were established for the first time; more than 11,000 high-quality enterprises with titles such as specialization, specialization, innovation, and individual champions, an increase of 5.1%, exceeding the level of previous years; the proportion of new products, green products and independent intellectual property products displayed on site reached 23%, 22%, and 25% respectively...

Today, more new companies, new products, and new technologies are using the Canton Fair platform to go global and serve consumers around the world.

This Canton Fair is the first time that Shanghai Minimally Invasive Medical Robot (Group) Co., Ltd. has participated in the exhibition. The company will systematically display the full chain layout and core technical achievements in the field of surgical robots, and demonstrate the new industry trend of China's surgical robots supplying from a single equipment to accelerating the upgrading of platform-based and systematic solutions.

"At present, our surgical robots have completed tens of thousands of surgeries around the world and have global training centers and spare parts centers. For us, participating in the Canton Fair is not just a product display process, but also an important opportunity for in-depth exchanges with global partners." He Chao, founder and CEO of the company, looks forward to further strengthening communication and cooperation between companies and overseas medical institutions and partners through the Canton Fair, and promoting the application of domestic surgical robot technology in a broader market and a wider range of scenarios.

The new meaning of the Canton Fair is reflected in every detail: in order to help suppliers and suppliers conduct trade docking, create an online platform, assist offline exhibitions with round-the-clock services, and achieve 365 days of "never ending". Empowering digital intelligence to create a smart new ecosystem such as Smart Canton Fair and Smart Exhibition Hall-the number of Canton Fair APP functions has increased to 26, and 14 new AI application scenarios have been launched. The newly upgraded ASK ME agent can book air tickets and hotels with one click based on itinerary recommendations, and you can also get a Guangzhou guide at your fingertips; booth level smart navigation covers 25 exhibition halls and more than 60% of the exhibition area, helping buyers accurately find the target booth.

The new ideas of the Canton Fair also run through all aspects of exhibition layout and exhibition replacement: promote the reduction of the use of disposable wooden exhibition materials, and reduce the solid waste emissions of specially decorated booths by 60% compared with before the implementation of the green development plan; organize the selection of outstanding cases of green beauty booths and promote the Canton Fair's green exhibition experience; while realizing the "zero-carbon Canton Fair", pilot and promote the modular construction of small specially decorated booths to solve the collaborative development problems of traditional specially decorated booths in terms of green environmental protection, construction efficiency and safety guarantees.

From the "14th Five-Year Plan" to the "15th Five-Year Plan" setting sail, the Canton Fair has always adhered to the original mission of "making connections to the world and benefiting the world" and shouldering the important task of serving the country's foreign trade development strategy with an all-round opening up attitude. Standing at the new starting point of the 15th Five-Year Plan, the Canton Fair will continue to innovate and make breakthroughs, improve quality and efficiency, and strive to build a first-class platform that connects domestic and international dual circulation and promotes high-quality development of global trade, so as to polish this "golden sign" more and more brightly!

Source: International Business Daily

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