On March 30, the State Council Information Office held a press conference. At the meeting, Yang Mu, Director of the Department of Market Operation and Consumption Promotion of the Ministry of Commerce, introduced the next key tasks of the Ministry of Commerce in expanding consumption.

Yang Mu said that 2026 is the first year of the "15th Five-Year Plan", and the Ministry of Commerce will implement in-depth special actions to boost consumption and take multiple measures to promote sustained consumption growth. The following tasks will be focused on:

·Promote the expansion and upgrading of commodity consumption. Optimize and implement the policy of replacing old consumer goods with new ones, highlight green intelligence, and provide a market for new industries and new productivity. Promote the reform of automobile circulation and consumption, promote the efficient circulation of used cars, promote the development of the automobile aftermarket, and expand automobile consumption throughout the chain.

·Unlock the potential of service consumption. Implement actions to improve the quality of service consumption and benefit the people, and improve the quality of service supply. Support qualified regions to develop leisure consumption such as cruises, yachts, and RV camping, and actively expand low-altitude consumption.

·Active offline consumption. During the Spring Festival this year, driven by the "Tesco New Year" event, the growth rate of offline physical retail exceeded that of online by 3.9 percentage points, indicating that offline consumption potential is still very large. The Ministry of Commerce will further activate offline consumption by organizing a variety of consumption-promoting activities to create diversified and integrated consumption scenarios.

·Stimulate the vitality of the sinking market. The sinking market has become an important source of power for consumption growth, and the growth rate of retail sales of rural consumer goods has been faster than that of urban areas for eight consecutive months. The Ministry of Commerce will adapt measures to local conditions and implement classified policies based on different regions to accelerate the release of consumption potential in the sinking market.

Source: China Industrial Information Technology News

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